Social Media Optimization

Welcome to Day 28 of Reboot your Blog - you’re sooooo close to the finish line! We’ve talked about the effects of using social media in terms of both search engine optimization and in terms of becoming a market leader. Today you’re going to be introduced to a... Read More →

I’m hitting a few social channels as part of the marketing campaign for Redomestication. Claude asked about my strategy: Tumblr was specifically chosen because it’s growth curve has skyrocketed during the past year. Tumblr received $85 million in VC this September... Read More →

A lot of this business – internet marketing – is being “up” on what’s going on your marketplace. The trends, the news, the new releases and developments. You’ve got to know what’s going on in your niche in order to be that market leader... Read More →

Brown is the new black. 40 is the new 30. Social is the new SEO. Listen, I don’t care if you “like” social media. I don’t care if you think Facebook is a waste of time, or if you think Twitter is a clusterf*ck of digerati narcissism (it is sometimes!). You... Read More →

There are massive changes ahead in 2011 for both SEO and social media. I’ve been researching this topic in depth, and in this video, I share with you some of the most important information you’ll use in the year ahead for search engine optimization. You may need to... Read More →

Taking a break this morning from the interwebs, I cracked open my copy of Content Rules by Ann Handley & CC Chapman and started at the Introduction, where I was greeted, in the first paragraph, with probably the stupidest thing I’ve ever seen in a “social... Read More →